Referral Networking
Staying Top of Mind with your Contacts
Video: We take the work out of networking® Staying Top of Mind with your Contacts: Printable PDF: Staying Top of Mind with your Contacts You want to stay in touch with your customers & referral sources/COIs (Centers of Influence) because you want to build and maintain relationships long-term. Referrals are the byproduct of the relationships…
Read More45-60-75 second Outros
Printable PDF: 30-45-60-second introductions WATCH VIDEO I recommend structuring your commercial in the following format: I. Basic Intro (5-7 seconds) II. Tell us how to help you (25-75 seconds) Now let’s break this down in greater detail. Section I- Basic Intro When guests/fairly new members are in the room I think this is important to…
Read MoreWhat Does Google Gemini (AI) say about us?
While “best” is always subjective in the world of business, The Referrals Group has earned a reputation as a powerhouse in Kentucky (particularly in the Lexington and Louisville markets) by positioning itself as a more flexible, tech-forward, and relationship-heavy alternative to traditional networking giants (like BNI). Here is why many Kentucky professionals consider it the…
Read More5 Things to do for the Speaker
1- Ask them for their important keywords and give them a review (google, FB, etc) 2- Come with 1-2 questions you want to ask *tip: read their BIO either from the downloads tab or attached to meeting reminder in advance 3- Take a shot to setup a COI (Center of Influence) intro 4- Give…
Read More6 Tips for Success
1. Hard Work Don’t believe in luck, believe in hard work. Stop trying to rush the process or searching for a shortcut. There is none. 2. Consistency Consistency is what transforms average into excellence. Without consistency, you will never achieve greater success. 3. Patience If you are losing the patience, you are losing the battle. …
Read MoreContinuous, Energetic Effort Creates Success
Video: Continuous, Energetic Effort Creates Success Success is Boring PDF I have been blessed with several successful mentors in my life who have been willing to pour themselves into me. Everyone of them I’ve ever have hammered the following point home “If you want to have success you have go to embrace the grind. …
Read MoreActions Items for your first meeting of year
Printable PDF Coming in to the new year it a good time to re-focus on the basics. 1- Teach your members how to take shots for you….they have to know -who your target market is -your short term goals (90-120 days) -specific companies/people you want to meet. Bring a list of 15-20 Hit these 3…
Read MoreSize Matters
Video: Size Matters Whether your chapter has 8 members or 20+, one thing is true: size makes a difference! At 10 members or less, you have a tight knit group looking out for each other. But growth means more industries represented, more doors opening, and more opportunities flowing. Between 10 – 15 members, you’re building…
Read MoreRandom sayings I like
-“I get to vs I have to”, View things as an opportunity vs a obligation -Much easier to educate a “doer” than to activate a “thinker” -“Take 2 minutes longer to do it the way right now vs 2 hours later fixing what you f*cked up”- My Dad – Success comes more often for those…
Read MoreReferral Close % by how we connect
Video: How We Connect Matters Goal on referrals….3 way text is king! Referral close %’s by how we connect: text: 53% *put them on a 3 way text email: 37% phone: 22% other/social: 12% *if box is check “No” on permission to contact 7% So….Take the shot and ask “Can I connect ya’ll on a…
Read MoreTarget Market Exercise
1. Who do you actually want more of? -Industries -Demographics -Personality Types -Specific Situations – (Ex. "dual income families buying their first home," or "small business owners with 10-40 employees" 2. What triggers tell us someone needs you? -A phrase or problem they are experiencing (Ex. "insurance just went up" or "we're hiring") 3. Describe…
Read MoreSteps in Giving a Referral
Printable PDF Steps in Giving a Referral 1. Do they have a need for a product or service one of your members offers? If yes, when possible share your experience 2. Ask permission for the referral recipient to contact the prospect. Example: “Is it ok if I connect the two of you?” Best practice: Connect…
Read MoreWhat is working to generate guests
Our groups that have the most guests have a few things in common: 1. They spend 60-90 seconds getting invites out at every meeting -1 Minute: Brainstorm professions to invite. Write them down. Put on AV screen, dry erase board, etc -recruitment chair texts out invite script & everyone cuts/pastes and sends an invite to…
Read More4 Tips as we enter the fall
1- Goal on referrals….3 way text is king! Referral close %’s by how we connect: text: 53% *put them on a 3 way text email: 37% phone: 22% other/social: 12% *if box is check “No” on permission to contact 7% 2- Get more aggressive in inviting -Fall is typically a big guest time frame. People start…
Read MoreSmall Group F-2-F meetings
Printable PDF- Small Group F-2-F meetings I encourage you as group to do some “small group” F-2-F meetings with 3-4 other members. These work especially well when you have 3-4 people together that share the same target market and professions that are good COIs. It is really productive to be specific on targets and needs…
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