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As your guest volume grows…

Groups often ask me for advice and tips on how to handle things as their guest volume grows.  Some groups borderline freak out and don’t know how to handle a lot of guests.  Don’t freak out.  Your chapter meeting agenda is built to handle guests providing that you run a timer to keep things moving along.

Keep in mind that….. 

Not […]

Our group has Tripled in Size & Referral Volume has Quadrupled (An Interview with Stephanie Preston)

This education blog content comes from an interview with Stephanie Preston.  The group she is in (Lex9) has tripled in size and referral volume has increased 4.5 times in the last 18 months.  Stephanie is a market leader with BB&T in Lexington, KY.

Question 1(Bart):  Stephanie you told me at a meeting last year that you’ve gotten a lot of […]

What message are you sending when you say: “I’m busy!”

I have a good friend Liz who owns a successful business that operates in over 25+ states.  She and I think a lot a-like on relationship building.  A response that has always bothered both of us is was when people respond with “I’m so busy” to the question of “How are you doing?”

Almost anytime we’d hear we’d both look […]

Getting Face-to-Face meetings scheduled when you are busy…Try these scheduling tips

Face-to-Face meetings are the #1 driver of referrals in our groups.

We want busy successful people in our groups. The ability to attract and retain talented business professionals is one of our main goals. I’ve observed over the years that some of our busy members struggle with scheduling enough face-to-face meetings to participate at the level that they want.  Their […]

Finding balance between being too loose & too rigid in your meeting

Before I started The Referrals Group the smartest thing I did was to seek advice on our business model from over 55 people that I thought were smarter than me.  It was a great exercise for me and shaped philosophically how I tried to build groups from day one.

I came from an environment where every member had to participate […]

Guest to Member….The 9 steps that typically happen

I get asked a lot, what are the steps normally involved in guests becoming members?  Or what should it look like?  Let’s run through the 9 steps that are normally involved .

1.       They Get invited
It starts with an invitation.  Guests don’t show up on their own.  Our groups operate by invitation only so everyone that visits a meeting is […]

Structuring your 45,60,90 second

I recommend structuring your commercial in the following format: 

     I.  Basic Intro (5-7 seconds) 
    II. Tell us how to help you (25-75 seconds)

Now let’s break this down in greater detail.

Section I- Basic Intro
When guests/fairly new members are in the room I think this is important to reinforce.  Think of it as 5-7 seconds.
For example I normally say:  “Hi, […]

What can I realistically expect from my membership?

I often get asked by members, “What can I realistically expect from my The Referrals Group membership?”

I believe you get out what you put into anything you are involved in.  I also believe you should have realistic expectations.  It is a tough question to answer, but I start by saying that our program, when worked properly, creates an opportunity […]