Most groups have an attendance dip by 10% or so in the summer due to vacations. It is normal. There are a few things you can do to prevent a potential summer slump in referral volume.
1- Increase Face-to-Face volume
-nothing drives referrals like face-to-face meetings
-you don’t have to do them all in-person with members. Do 15 minute calls, quick pre/post meetings. Do more, make them more focused, & do them in less time. Log them!
2- Focus on your chapter goals
-Take 10 minutes in group business to re-visit the goals you set as a chapter back in Dec/Jan. It will help you re-focus and re-energize collectively.
3- Reach out to guests prior to attending the meeting
-Our two best groups at recruiting both do a really simple tactic pre-visit. When a guest registers a few members reach out to make them feel comfortable pre-visit. It works.
|“See you are coming to our Referrals Group on (Insert date). Look forward to meeting you and learning more about you and your business.”|